Some tangible or intangible resources and capabilities, while few in number, represent the foundation for sustainable competitive advantages, as long as they are valuable, rare, difficult to imitate, non-substitutable and

Some tangible or intangible resources and capabilities, while few in number, represent the foundation for sustainable competitive advantages, as long as they are valuable, rare, difficult to imitate, non-substitutable and

Some tangible or intangible resources and capabilities, while few in number, represent the foundation for sustainable competitive advantages, as long as they are valuable, rare, difficult to imitate, non-substitutable and




a) Well-organized
b) Misunderstood by market rivals
c) Readily available in the market for resources and capabilities
d) Patentable.



ANS A


Learn More :